A B2B content, brand, and copy strategist of 10+ years, I've built full-funnel content strategies for B2B organizations (always with revenue front-of-mind). I bring cross-functional teams together to engage audiences and exceed business objectives—from first touch to retention.

A survey of 1,000 consumers, conducted via industry research firm AYTM, helped me understand how audiences prefer to consume content online. This allowed me to provide guidance to publishers, our primary market, on how to optimize online media.

I developed and executed the outlined plan to generate revenue via Shutterstock's knowledge base, generating over $24 million in B2B and B2C revenue during my 4-year tenure.